LinkedIn is a social platform that has become a valuable tool for B2B branding, especially when it comes to brand ambassador strategy. Brand ambassadors are people who are passionate about your brand and are willing to promote it through their … Read More
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Inbound Marketing: the future of B2B marketers
Inbound marketing, also known as “attraction marketing”, is an approach widely used by companies to attract new customers. It is about increasing people’s interest in a product or company by delivering quality content through channels that are relevant to their … Read More