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Brand ambassador program

How to Build a Brand Ambassador Program

Come on, let’s be honest. Do you know what exactly a brand ambassador program is? A brand ambassador program formalizes your relationship with people who have a special connection to your brand and engages with them to help you increase … Read More

Employee Branding: employee social media for brand amplification

More and more companies are joining employee branding, a process by which employees internalize the brand philosophy and are motivated to project it to other customers and other components of the organization. The result of this strategy is the transformation … Read More