Gamification in companies with brand ambassador programs

Gamification in business is a motivational technique that has become a popular trend in the business world. It involves using game elements in non-game environments to motivate people and achieve specific goals. Gamification in business has been used in brand … Read More

Employer brand

Common mistakes in creating an employer brand

Creating a strong employer brand is fundamental to attracting and retaining top talent. However, many companies make common mistakes that can undermine their efforts. In this article, we will analyze some of these mistakes and provide tips to avoid them … Read More